Client Workshops - roiofinsights

Maximize Your Business Impact

ROI Workshops that elevate Insights teams to be Strategic Business Partners

Measuring the ROI of Insights and demonstrating the impact you have on the business is the key to becoming a strategic business partner, enabling you to win additional resource for insights – and advance your career.
GRBN, in partnership with Cambiar, offers Insights teams two half-day workshops, both designed to maximize your impact on the business.
Which is best for you?

As a result of this workshop, you and your team will have an action plan for making swift improvements to the real and perceived value of Insights.
If you are keen to pick low hanging fruit, but don’t have the time to affect a major process change, then opt for this workshop.
In just half a day, we will work with you and your team to improve your current processes and tools for demonstrating your impact on the business, using recently conducted, current and upcoming projects to improve your measurement of the ROI.

After this workshop, you and your team will be on their way to devising your own best-in-class approach to measuring and demonstrating the value of Insights.
In this workshop you will learn how the best in the field build demonstrate business impact. During the workshop we will take you on a deep-dive into the GRBN Invest in Insights framework, templates and tools. These have been crafted based on the behavior of Insights leaders who are proven as strategic business partners in their organizations.
We will work with your team to apply these best practices on their recently conducted, current and upcoming projects to improve their measurement of the ROI.

Executive Director, GRBN

Creator of the Invest in Insights framework, author of the Invest in Insights Handbook and co-author of the ROI of Insights report

Managing Partner, Cambiar

Co-author of the BCG, Yale CCI and Cambiar 2015 Consumer Insights Benchmarking Report. Leader of the Cambiar Business Impact coaching program

“It is incredible to now have a framework we can work with to showcase our work and prove our value”

Head of Insights, global packaged goods company

to find out more about how we can help you maximize your business impact and advance your career